If you're a Texan who loves a good drink and your dog more than most people, you're in luck- Tito’s Handmade Vodka feels the same way. Born in Austin and raised on Southern charm, Tito’s isn’t just serving up smooth vodka anymore- they’re out here saving pups, wagging tails, and making sure your cocktail comes with a side of canine compassion. Welcome to Tito’s Vodka for Dog People, where “hair of the dog” takes on a whole new (and much cuter) meaning.

Back in the early days, long before Tito’s became the go-to spirit for backyard BBQs and Saturday night porch hangs, the distillery grounds were basically a dog park with a side of vodka production. Stray pups would wander in, and instead of being shooed away, they got love, food, and sometimes a forever home. That dog-friendly spirit (pun intended) stuck-and eventually became the heart of their official nonprofit initiative, Vodka for Dog People.

What is Tito’s Vodka for Dog People?

Tito's Vodka for Dog People initiative uses its platform to support animal rescue organizations all across the country- with a special place in their heart for Texas-based shelters, of course. They donate funds, raise awareness, and sell dog-themed merch (yes, there’s a Tito’s squeaky toy shaped like a vodka bottle) to help cover costs for everything from vet bills to adoption events. Basically, they’re putting their money where the muzzle is.

As if I needed another reason to love Tito's Vodka! So whether you're a mutt-loving margarita sipper or a rescue advocate with a taste for Texas-made spirits, Tito’s Vodka for Dog People is proof that doing good can be as easy as raising a glass- and maybe throwing your pup a treat or two while you're at it. You can find the merch here. You can check out all the adorable pups Tito's loves on their Instagram!